Uzerly

Case Study .

How Uzerly helped Sergent Major boost its sales through Email Remarketing and On Site solutions.

Client .

Solutions .

Email Remarketing

On-Site Remarketing

Context .

In July 2021, Sergent Major decided to use our services to help shape its Email Remarketing strategy.

A few months later, Sergent Major decided to entrust us with its re-engagement on-site strategy. This success story highlights the benefits of synergizing two Uzerly solutions, as we enabled Sergent Major to optimize its sales by recovering +320k€ during these few months.

Target

Logged & unlogged visitors

Campaign

Email Retargeting
On Site Remarketing

Uzerly's extra

Synergy between our solutions

Implemented solution .

To address Sergent Major's needs, we combined 2 of our solutions Email Remarketing and On-Site Remarketing.

Email Remarketing: visitors may be prompted to enter their email address, but without validating it. Uzerly has implemented a sophisticated technology to collect these addresses, with the specific purpose of increasing conversion rates through high-performance scenarios that guarantee optimal deliverability rates thanks to numerous A/B tests.

Shopping Cart Recap .

On average, 3 out of 4 ecommerce visitors abandon their shopping carts and leave the site. Being able to re-engage them thanks to innovative solutions is therefore a key factor in making acquisition campaigns and conversion rates profitable. This is where our Shopping Cart Recap solution comes into play, providing an effective, non-polluting way of collecting e-mail addresses to encourage customers to return and complete their purchase.

We launched a cart abandonment email campaign to improve the abandonment rate.
So far we've managed to reactivate 1,500 carts via the campaign.

Thomas Geneston

Acquisition Manager

We launched a cart abandonment email campaign to improve the abandonment rate.
So far we've managed to reactivate 1,500 carts via the campaign.

Thomas Geneston

Acquisition Manager

Results .

Uzerly's help and expertise, and the combination of two retargeting solutions, have enabled Sergent Major to achieve exceptional results:

Recovered
Sales

+6000

Revenue

+330k€

Conversion Rate

20%

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